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Privacy Policy

Effective Date: July 17, 2025

1. Introduction
This Privacy Policy describes how Preferences AI Limited ("Preferences AI," "we," "our," or "us") collects, uses, and protects your personal information when you use our website and services (collectively, the "Services"). By accessing or using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Information We Collect
2.1 Personal Information You Provide
We collect information you directly provide to us, including:

  • Contact information (name, email address, phone number)

  • Account registration details

  • Payment information (processed securely through third-party processors)

  • Communications with us (support requests, feedback)

  • Survey responses and user-generated content


2.2 Information Automatically Collected
When you use our Services, we automatically collect:

  • Device information (IP address, browser type, operating system)

  • Usage data (pages visited, time spent, click patterns)

  • Cookies and similar tracking technologies

  • Log files and technical data


2.3 Information from Third Parties
We may receive information about you from third-party sources, including:

  • Authentication services (if you sign in through third-party accounts)

  • Analytics providers

  • Public databases


3. How We Use Your Information
We use your personal information for the following purposes:

  • Providing and maintaining our Services

  • Processing transactions and payments

  • Communicating with you about our Services

  • Improving and personalizing user experience

  • Conducting analytics and research

  • Ensuring security and preventing fraud

  • Complying with legal obligations


4. Legal Basis for Processing
We process your personal information based on:

  • Consent: When you provide explicit consent for specific purposes

  • Contract: To fulfill our contractual obligations to provide Services

  • Legitimate Interest: For business operations, security, and service improvement

  • Legal Obligation: To comply with applicable laws and regulations


5. Information Sharing and Disclosure
We do not sell your personal information. We may share your information with:

  • Service providers and business partners who assist in our operations

  • Professional advisors (lawyers, accountants, auditors)

  • Regulatory authorities when required by law

  • Third parties with your consent

  • All third-party service providers are bound by confidentiality agreements and data processing terms that protect your information.


6. Data Retention
We retain your personal information only as long as necessary for the purposes outlined in this Privacy Policy or as required by law. Retention periods vary based on:

  • Account information: Duration of account plus 12 months

  • Transaction records: 7 years for legal and tax purposes

  • Analytics data: 24 months

  • Marketing data: Until you withdraw consent
     

7. Your Rights and Choices
Depending on your jurisdiction, you may have the following rights:

  • Access: Request a copy of your personal information

  • Rectification: Correct inaccurate information

  • Erasure: Request deletion of your information

  • Restriction: Limit how we process your information

  • Portability: Receive your data in a structured format

  • Objection: Object to certain types of processing

  • Withdraw Consent: Withdraw previously given consent

To exercise these rights, contact us at tamir@oopz.io.

8. Cookies and Tracking Technologies
We use cookies and similar technologies to:

  • Enable essential website functionality

  • Analyze website performance and usage

  • Personalize your experience

  • Provide targeted content

You can manage cookie preferences through your browser settings or our cookie preference center.

9. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest

  • Access controls and authentication

  • Regular security assessments

  • Employee training on data protection
     

10. International Data Transfers
If you are located outside Hong Kong, your information may be transferred to and processed in Hong Kong or other countries where we or our service providers operate. We ensure appropriate safeguards are in place for international transfers, including:

  • Adequacy decisions

  • Standard contractual clauses

  • Binding corporate rules


11. Children's Privacy
Our Services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information.

12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on our website and updating the effective date. We encourage you to review this Privacy Policy periodically.

13. Contact Information
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Email: tamir@oopz.io
Website: preferencesai.io

14. Regulatory Information
This Privacy Policy complies with applicable data protection laws, including the General Data Protection Regulation (GDPR) and local privacy regulations. If you have concerns about our privacy practices, you may file a complaint with the relevant supervisory authority in your jurisdiction.
 

Last Updated: July 17, 2025

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